DIRTY KITTEN RACING TEAM

Dirty Kitten Racing is a grassroots, women's cycling team (gravel, mountain bike, cyclocross, adventure) with riders from across the United States and North America. Our team and events work together to support women and under-represented groups in the cycling community.

Background

Dirty Kitten Racing evolved from Vanderkitten-Entourage Racing which began as a women’s off-road cycling team with title sponsors Vanderkitten & Entourage Talent Associates. It is now its own entity.

PHILOSOPHY: All women and humans deserve equal opportunity and parity in the sport of cycling.

MISSION: To promote, support, and empower women in the sport of cycling.

VALUES:

Equity - advocating for equal rights and opportunities among all human beings regardless of race, sex, nationality, ethnicity, language, religion, or any other status (this includes actively opposing racism, discrimination, and human rights injustices)

Empowerment - promoting and supporting underrepresented and marginalized groups

Inclusion - recognizing and embracing diversity among all members of our community

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Fundamentals

TEAM OBJECTIVES:

To promote women’s “off-road” racing primarily across the cycling disciplines of Gravel, Cyclocross, and Mountain Biking (XC, Enduro, Downhill, Endurance)
To empower women to step outside of their comfort zones and try new cycling activities
To promote team partners/sponsors at events, in our communities, and on social media
To create strong, lasting community connections (locally, domestically, internationally)
To mentor beginner and developing riders (both juniors and adults)

TEAM INITIATIVES:

We will compete and participate in events at the local, regional, domestic, and international levels (amateur, masters, and pro/elite)
We will direct, promote, sponsor, and/or support women’s events in and around our communities (i.e. women’s cycling camps, clinics, races, rides, talks, meetings, podcasts, etc.)
We will attend cycling events throughout the country
We will curate interesting, inspirational, and informative social media content that promotes both the team and its brand partners/sponsors

TEAM GOALS:

Compete in National & International events
Race throughout the United States & North America
Send riders to international competitions and events (Europe & Asia)
Continue to host and support events/initiatives that promote the development of women’s cycling both domestically and abroad (clinics, camps, races, rides, etc)
Support Devo/Junior/U23 teams and programs for young, female “off-road” cyclists

Rider Requirements & Expectations

Riders commit to…

Compete or participate in at least 10 events (depending on distance & discipline) throughout the year as a representative of Dirty Kitten Racing in conjunction with our team partners & sponsors
Purchase at least 1 team kit or select team apparel (at cost) in the current year’s design along with any additional apparel as it becomes available
Race in and present on the podium during awards in official team apparel
Promote and represent the team along with the official team partners/sponsors (see above), supporters, and associated brands in a positive and enthusiastic way throughout the year during both training and racing, as well as on social media and in any other forms of media (online, television, radio, interviews, podcasts, personal website or blog, etc)
Actively interact and engage with team members, ambassadors, sponsors/partners, and supporters at events and on social media (Facebook, Instagram, Twitter, etc)
Attend at least 1 Dirty Kitten Racing/Gravel event or partner event during the year (Elite riders). Assist with team events, sponsorship promotions, marketing, fundraising, and merchandise sales (however possible)
Support team riders, promote women’s cycling, show dedication to team values/mission/philosophy and give back to the larger cycling community locally regionally, and nationally through various volunteer efforts throughout the year (when possible)
Submit appropriate photos, videos, and other forms of media for team and sponsor/partner usage throughout the year (please provide permission and “photo credit” when necessary)
Submit written “race reports” or comments post-event and in a timely fashion via email or messenger for public and social media usage
Provide information to team management on any personal partnerships, sponsorships, or ambassadorships outside of those listed above as official team partners/sponsors